Capsule: Creative Brand & Communications

A capsule collection designed for the launch of Roots in Taiwan and China.

The branded concept of "Canadian Born Natural Luxury" was developed to introduce the new market to the heritage of Roots, including the brand's iconic salt and pepper knitwear and Made in Canada leather goods.

Press Coverage:
Elle Taiwan, Bay Street Bull.


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A capsule collection designed for the launch of Roots in Taiwan and China.

The branded concept of "Canadian Born Natural Luxury" was developed to introduce the new market to the heritage of Roots, including the brand's iconic salt and pepper knitwear and Made in Canada leather goods.

Press Coverage:
Elle Taiwan, Bay Street Bull.


Swipe Left to Learn More>>

Images by Iliche Mejia

Styling by Serge Kerbel

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